Job Title: Content/Marketing Executive

Location: Manchester
Salary: £32,000
Type: Full-time
Industry: B2B Marketing Agency

About the Agency:
Favourite People are working with a leading B2B marketing agency based in the heart of Manchester. With beautiful offices and a warm, collaborative culture, this agency is dedicated to delivering exceptional marketing solutions for a diverse range of B2B clients.

Role Overview:
The agency is seeking a talented Content/Marketing Executive to join their dynamic team. In this role, you will focus on creating high-quality, engaging content specifically for a variety of B2B clients, helping them effectively communicate their brand messaging and value to their target audiences.

Key Responsibilities:

• Develop, write, and edit high-quality content for B2B clients across various formats, including short-form and long-form content for websites, blogs, newsletters, and social media platforms.
• Ensure all content aligns with each client’s brand voice and effectively conveys their unique value propositions.
• Conduct thorough research on industry trends, target audiences, and competitors to ensure content is relevant and authoritative.
• Collaborate with account managers and the marketing team to plan and execute content strategies, including campaigns and promotional materials tailored to specific client needs.
• Review and proofread content to maintain the highest standards of quality and accuracy.
• Analyse content performance metrics and provide insights to clients for continuous improvement.

Requirements:

• Excellent writing skills with experience in producing both short-form and long-form content in a B2B context.
• Proven experience in B2B content marketing, preferably within an agency environment.
• Strong attention to detail and the ability to tailor content for diverse audiences.
• Familiarity with SEO best practices and content optimisation techniques.
• Excellent research skills and the ability to transform complex topics into clear, engaging content.
• A proactive attitude with the ability to manage multiple client projects simultaneously.

What They Offer:

• Competitive salary of £32,000.
• A supportive and inclusive team environment.
• Opportunities for professional development and career growth.
• Flexible working arrangements.
• Beautiful office space in the heart of Manchester.

How to Apply:
If you’re a motivated individual with a passion for content creation and B2B marketing, we want to hear from you! Please submit your CV to andrea@favouritepeople.co.uk

Join this outstanding Manchester-based agency and help their B2B clients thrive through exceptional content marketing!